Tuesday, 21 February 2012

Put Your Money Where Your Heart Is

Have you ever thought about investing as a way to express the desires of your heart? A growing trend is to invest in socially conscious ways, like alternative energy investments to reduce global warming. This article is intended to be very general and give you something to think about. It is not specific advice nor a recommendation on a product to buy or an investment strategy to follow.
What is Alternative Energy?
Alternative energy generally includes renewable energy sources such as solar, wind, geothermal or bio fuel. Also included are technologies that enable these sources to be tapped, and services or technologies that conserve or enable more efficient use of energy.
Rising Global Demand
Growing worldwide demand for oil and its by-products are straining traditional energy resources. That demand for energy is expected to accelerate as emerging nations work to raise their own standards of living. The International Energy Agency predicts that global primary energy demand will increase by 50% between now and 2030.
Scarcity of Accessible Oil
Many of the world's easy-to-reach supplies of oil have been tapped. While the rising cost of oil makes new and more expensive methods of oil production more viable, it also creates opportunities for competing energy sources. Increased investment in new technology will help drive down the development cost of alternative energies.
Why Invest in Alternative Energy
Alternative energy is a promising (or at least partial) solution to pressing issues like the United State's dependence on foreign oil and global warming. Now may be a good time to put your money where your heart is and invest in alternative energy - both for your portfolio and for the world's future.
What Options Do You Have?
You may invest directly in companies that provide renewable energy technology or you may purchase a mutual fund that invests in many of these types of companies. You will find investments based in both the United States and all across the world. Growing worldwide demand for energy presents a tremendous need and opportunity for investment in alternative energy.
Risks
Investments in a mutual fund or individual stock include many risks, not the least of which is the risk of loss of principal. You know because of recent stock market gyrations that individual sectors of the market (like energy) and the market as a whole can be very volatile and unstable. Energy related stocks have traditionally been more volatile than shares of other types of companies. Investments in foreign companies may also involve greater risk due to political, economic and currency fluctuations.
Take-Away Wisdom
Your investments can be a reflection of your heart's desires and passions.
If you are passionate about energy conservation, alternative energy sources, solar or wind power and want to put your money where your heart is, please contact me for more information on alternative energy investments. joan@joangillesfinanicalcoach.com or 651/578-2961
Securities offered through The O.N. Equity Sales Company, Member FINRA/SIPC, One Financial Way, Cincinnati, OH 45242, (513) 794-6794
Joan Gilles is a wealth building strategist to the entrepreneur/small business owner/independent professional; building a bridge to your dreams and peace of mind. She can be reached by email at jmgilles@pressenter.com or through her website at http://www.JoanGillesFinancialCoach.com

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